Abschnitt: Understanding cultural dimensions | Cross-cultural Communication

The 6-D model

Long Term Orientation vs. Short Term Orientation

This dimension refers to the extent to which a society maintains a future-oriented perspective, rather than holding on to the traditions and norms from the past while facing the challenges of the present.

The Culture map

Trusting

Differentiates between task-based trust, which is built through business-related activities, and relationship-based trust, which depends on personal connections.

Licence

This Creative Commons course created by Mary Cooch is available on MoodleNet: Cross-cultural Communication.

Abschnittsübersicht

Introduce the foundational concepts of cultural dimensions and their impact on communication with reference to Hofstede's 6-D model of national culture.
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